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Why aren’t You Taking Advantage of the Cloud?

If you’ve clicked on this, I’m guessing you aren’t currently utilizing the power of the cloud. My question to you is: why not? If you aren’t so sure how it would benefit your business, you’ve come to the right place. Today, we’re going to try and sum up the basics of what the cloud is, and how it can help your company to thrive.


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In the world of digital technology, it’s difficult to keep up sometimes. Technology moves so fast, and changes on practically a day-by-day basis. A few years ago, we were all talking about social media websites and the rise of smartphones. Today, it’s cloud computing and virtual reality. It’s difficult to understand, so let’s look at the basics.

What is cloud computing? It’s a way of using virtual servers to accomplish many different tasks. describes it as a way of “sharing computing resources”. The most common example of this is to store your data. “I’ve already got a place to store my data,” I hear you cry. Yes, but cloud servers don’t require any physical means to keep this information. As a result, you could potentially store infinite amounts of information without ever needing to carry a USB stick or hard drive on your person. It’s not going to accidentally break or reach the end of its lifespan because it’s virtual!


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So, how would you use it? Well, the cloud offers numerous uses. You could potentially use it to store all of your digital files, although that’s not normally the way it works. The primary use is to use cloud storage as a backup service. All those important documents that you’ve got can’t afford to be lost or corrupted, right? Use cloud services to back them up on a daily basis and you’ve got a place to access them from. Also, uploading important files that you need access to while you’re out and about can be very useful. Most cloud services can be accessed from any device that has an internet connection. Even if you’re on vacation, and you’re visiting an internet cafe, you can access those files with ease!


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The cloud isn’t just about file storage, however. Websites like offer all sorts of cloud-based solutions. Things like document conversion and workflow management can be implemented within the cloud. It can be used to host websites, create social networks and much more. If you’re operating a business, you’ll find a use for the cloud within your company. It might be as an ecommerce tool, or it might just be to automate customer-based services. When picking a cloud service, you want to make sure you choose one that is reputable. Most cloud-based solutions offer extremely tight security, so your data will never be compromised.

So, as you can see, cloud services offer almost unlimited possibilities with very little downsides. They are changing the way we think about using the internet for personal and business use. You’ll find them being used in all sorts of places nowadays, so now is the time to jump on the bandwagon!

About Subodh Tandon

Subodh is a full time marketing consultant and a skilled blogger. His area of interest belongs to marketing and finance related news and love to share all of those topics over the internet. You can catch him directly through this blog.